The Reason Why People Don't Visit Your Website

by Eka Man
May 11, 2006

You may have you own website or your organization's website. How do you know how much traffic you have per day? The simple way to know this information is going to www.alexa.com.

Many websites that have opened or just finished may be designed with a lot of money. But their problem is that there is not much traffic.

So, let me tell you why these website have little traffic.

* People don't know your website

People may not know or hear about your website, simple answer. That means they cannot enter your website when they want to use a service that is in your business.

How to solve this problem?

Promote your website to make people know your website more by SEO, E-mail Marketing, etc. See How to get traffic to your website.


* People can't remember your domain name

It would be a problem if people enter your website but they cannot remember your website name (Domain name). Imagine, if they want to visit your website again but they cannot remember your domain name, they will go to other websites. The cause is that your domain name is hard to remember, long words, hard to type, etc.


How to solve this problem?

Name your domain something easy to remember. See details at How to Choose a Domain Name. If you use free web hosting where they give you a very long domain name, don't worry--check out Free Domain Names.

* Your website is not interesting

People may have entered your website and found that it is not interesting, is hard to use, difficult to read, has too little information, etc.

How to solve this problem?

Prepare more information and design your website to be more interesting. Check out Tips and Tricks to design a website.

* Your website is not up to date

Some websites haven't been updated since they opened. When people visit your website and come back, they find that nothing has changed. It may make your visiters not come back again.

How to solve this problem?

Try to find new information or services and add to your website regularly. If it's inconvenient because you have to hire a web design company, try to use a web builder. Also you may build a (free) forum page in your website that you can communicate with your customers or offer them some free service (see example).

* Your competitors' websites are better than yours

Sometimes, people know your website but they found that your competitors' websites are better than your website or have more kinds of service. That's it; people will visit your competitors' websites instead of your website.

How to solve this problem?

Try to know more about your competitors and find what your strong points and weak points are. Find what people want and do it. Importantly, it must be BETTER.

* Your website is not working

Have you ever been to a website that cannot be navigated--and what do you think about that? In the same way, if some pages of your website are not working, it mean that your website is not ready.

How to solve this problem?

You should check for broken links before uploading your website. Also check again after uploading. And, if the cause is from web hosting, change to a new web hosting company. See How to Choose Web Hosting.


If your website has some of the problem I described above, try to improve your site. Don't give up.


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Eka Man has worked in Internet Marketing for 3 years and wants to share his knowledge with beginners who want their own website You can see his website at www.2buildweb.com. There are many tips and tricks about successful website building.